Primewell, which has been exclusively imported to Iran since 2009 by “Miami Tejarat Pishtaz” group, is one of the subsidiary brands of “Giti” tire company in Singapore. “Primewell” four-seasoned tires in different types of TBR, PCR and OTR, in different rim sizes with good quality and cost-effectiveness are considered a suitable option for the comfort of drivers on the roads.
High quality and affordable tires
Primewell makes great efforts to produce high quality tires for customers. Doing so requires extensive research and development around the world, supported by Primewell’s modern and experienced R&D centers in the US, Germany, China, Indonesia and the UK. Primewell also collaborates with top research institutes and universities around the world to share and further develop its processes.
Accurate and complex production process
Tire production requires the best experts, raw materials, machinery and processes, and Primewell employees are passionate about making better and safer tires. From the beginning, tires go through the process of compounding, manufacturing, baking and testing in a well-equipped production and testing system. Primewell focuses on developing equipment, processes and knowledge to maintain a high level of quality in today’s competitive tire market.
Environment friendly
Primewell is known for maintaining the highest standards of health and safety. All factories have certificates such as ISO/TS16949:2002 (the highest quality control standard) and ISO14001 environmental management system, which guarantee the company’s reputation as one of the largest and most advanced in the world. In addition, Primewell emphasizes the importance of employee health and safety at work, reducing the consumption of natural resources, and environmental sustainability.
Quality control system
Primewell tires provide a safe and qualified driving experience using the most accurate and comprehensive quality control systems. Primewell tires are sent to the specialized inspection department before packaging and delivery, and if there is a problem, however small, the tire is not offered for sale. All Primewell tires have a single barcode that is located on the sidewall of the tire and allows tracking of the raw materials used.
Tire production Protection
Energy and non-renewable raw materials are becoming more scarce and expensive every day, so it is necessary to optimize their consumption and preserve them in the long term. The challenge is to achieve these goals without reducing the performance of the tires and paying attention to the environment and the people who live in it. Therefore, Primewell is committed to reducing greenhouse gas emissions, water consumption and waste while increasing reuse and recycling.
Optimum tire consumption
More than 60% of the world’s oil production is used in the transportation industry. In trucks and buses, approximately 30% of fuel consumption is allocated to tires, which can be saved by using the right tires. Along with advances in truck tire technology, Primewell has developed lower fuel consumption without compromising performance, which has been approved by regulatory agencies including SmartWay.
Environmentally friendly tires
Today’s drivers are looking for safety, long tread life, reduced costs, fuel economy and services that make traveling and driving easier. Primewell’s goals are focused not only on providing safe and durable tires, but also on fuel consumption and less waste generation in order to meet the expectations of each customer. Also, Primewell Company has donated one million dollars for 260,000 hectares of conservation projects in different areas through a contract.
International experience with a multinational background
Primewell’s research and development personnel are made up of different nationalities and create a diverse environment with accumulated knowledge and expertise. When this knowledge and experience is combined with new and advanced tools and methods, it is possible to produce high-quality products at a reasonable cost, which saves money and reduces fuel consumption for consumers.
Primewell sends the tires to an individual specialized inspection department before packaging and delivery. Using the internal numbering system, factories and distribution centers are able to monitor the employees responsible for the production process of each tire, if there is a problem, however small, the tire is not offered for sale.
All Primewell tires have a single barcode that is located on the sidewall of the tire, allowing the tracking of raw materials used to the final product.